Cookie Policy
Last updated: June 22, 2026
This page provides information about how BrandUplift uses cookies to enhance your browsing experience, improve website performance, and deliver personalized content and advertising. Cookies are small text files stored on your device when you visit our site. They help us understand how visitors interact with our website so we can offer a smoother, more efficient experience. For more information on how we handle your personal data, please see our Privacy Policy.
What are cookies?
Cookies are small text files placed on your computer or mobile device by websites you visit. They are widely used to make websites work, to work more efficiently, and to provide reporting and advertising information. Cookies may be "session" cookies (deleted when you close your browser) or "persistent" cookies (which stay until they expire or you delete them).
Essential cookies
These cookies enable basic functions and are necessary for the website to work properly.
| Name | Description | Duration |
|---|---|---|
| wpconsent_preferences | Stores the user's cookie consent preferences. | 30 days |
Comments
These cookies are used when you add comments on this website.
| Name | Description | Duration |
|---|---|---|
| comment_author | Remembers the name you used when commenting. | Session |
| comment_author_email | Remembers the email you used when commenting. | Session |
| comment_author_url | Remembers the website you used when commenting. | Session |
Analytics cookies
These cookies help us understand how visitors use the site so we can improve it. They collect information in an anonymous, aggregated form.
| Name | Description | Duration |
|---|---|---|
| _ga | Google Analytics — distinguishes unique users. | 2 years |
| _ga_* | Google Analytics — maintains session state. | 2 years |
| _gid | Google Analytics — distinguishes users. | 24 hours |
Advertising cookies
These cookies are used by us and our advertising partners (such as Google AdSense) to make advertising more relevant to you and to measure ad performance.
| Name | Description | Duration |
|---|---|---|
| __gads / __gpi | Google — used to serve and measure ads. | Up to 13 months |
| IDE / DSID | Google DoubleClick — personalizes and measures ads. | Up to 13 months |
How to control cookies
You can accept or decline cookies using the consent banner shown on our site, and you can change or withdraw your consent at any time. Most web browsers also let you control cookies through their settings — you can block or delete cookies, though some parts of the site may not work as intended if you do.
To opt out of personalized advertising specifically, visit Google Ads Settings or www.aboutads.info.
Contact us
If you have any questions about our use of cookies, please contact us at support@branduplift.blog.